We’re here for new ways of doing business – profit with purpose and people powered change.

The Opshop is all about opportunity – it’s right there in the name.

We believe brands can harness their power to make a real difference. We believe there are countless ways to change the way we think, work and live in the world. And we believe that businesses can work for a deeper purpose without losing sight of profitability.

Our Team

Our brand strategists, insights experts, creatives and designers have serious experience and top-notch skills.

We’re part of The One Picture Group, a collective of diverse thinkers with insights and strategic expertise. The Group gives us a global lens and helps us deliver even more strategic insight when we need to.

Jo Mitchell
Head of The Opshop

Having worked for over 14 years in insights, branding and communications strategy Jo loves nothing more than pulling all the pieces of the puzzle together. Her curiousity is driven by the chance to listen and learn from the stories of others to gain new perspective. Seeing what unites us, what divides us and how we can design for impact.

Jess Holdaway
Design Director

Our creative guru, with an eye for design, Jess has been helping to translate insights into creative ideas for over 11 years. Jess is passionate about using design and creativity to help shift mindsets and bring positive impact for people and communities.